Making Waves with company values

pfkcreative were asked by AMP Bank to inject some new life into their corporate values. With a date already booked for an all-employee event, under a month away, there was no time to be lost.

Working to global brand guidelines, we created the 'Make Waves' theme and managed the entire campaign, from stakeholder mapping, pre and post-campaign communication, production of a corporate video and management of the launch event, including team-building, board level presentations and evaluation.